Confused About Google’s Index, Link Dampening, & No. of Links?

I recently received another ‘please help’ email from a gentleman named Ian who runs an adventure company in Tanzania (http://www.betheladventure.co.uk ). Ian was involved regarding the result of a variety of issues together with indexing and link dampening, and was desperate for help. Unfortunately, he had read some fairly misleading articles in the past, therefore he had a somewhat concerned understanding of the factors at play. As a result of I believe he is not alone in his concern and confusion, I made a decision to publish the details of our discussion.

Ian’s email consisted of many questions. I’ve listed every separately below, followed by my response.

Q: After I seek for the number of backlinks to my web site using “link:www.betheladventure.co.uk”, I see solely twenty three results. It seems that solely twenty three of our backlinks have survived Google’s dampening link filter. Is there a time delay before they are credited to a site? “

A: Firstly, I suppose you’ll have the dampening link filter a little confused. In step with the dampening link filter theory, your links are found and recognized by Google, you simply do not get the total profit from them till a given amount of time has elapsed. The dampening link filter (if it exists) doesn’t stop links from appearing in Google’s results once you search for them. (The only reason your backlinks may not appear in a very Google search is if Google hasn’t yet indexed the pages containing the links.) Additionally, do not worry an excessive amount of regarding things just like the dampening link filter. For a start, it’s miles from established / accepted fact. Many well regarded SEO consultants do not believe in it at all. Furthermore, whether or not it will exist, it solely affects those businesses with the budget to get the huge numbers (hundreds or thousands in all probability) of links reputedly needed to trigger it. If your number of backlinks suddenly increases by 20, that is no problem.

And secondly, do not believe everything Google tells you. By searching for “link:www.betheladventure.co.uk”, you typically only see a small proportion of actual links to your site. The most effective manner to look for links is to look for simply the URL “www.bethaladventure.co.uk” , then on the page that displays next, select “Notice net pages that contain the term “www.bethaladventure.co.uk” “. When you are doing it this approach, you may see all the pages that contain your URL. In most cases, the URL can be a vigorous link (or at least it should be, and you should ask them to form it thus). When you are doing this search, you will see that your website has concerning 169 links, not 23.

Q: Another question is regarding indexed pages (using web site:www.betheladventure.co.uk). I understand this can be a record of pages that have been changed. I had 32, it went down to 28 and now this morning it’s down to 26. Do they solely keep the pages for a month or is there a lot of to the indexed pages than I realized?

A: The quantity of indexed pages is merely the quantity of pages on your website that Google ‘is aware of about’. Theoretically, the only time the age of a page comes into play is when the page is too young*, i.e. Google spiders haven’t visited it nevertheless, or Google hasn’t updated its index. As to why the reported number of indexed pages is reducing, I believe it’s simply a brief shift. The amount of leads to Google’s searches varies pretty much constantly.

*Really, technically speaking, it has been prompt that Google is not capable of indexing all 11.5 billion pages currently believed to be online (and the ten million a lot of that are added each day), and that because it indexes new pages, previous pages are pushed out of the index. (This is often a terribly rough description of the idea – if it’s happening in the least, it’s likely to be so much a lot of complicated than this.) If this can be happening, it could explain why the reported number of indexed pages is reducing. Although I suppose it’s a long shot, a good way to house it is to maintain high quality content, to stay increasing it, to stay generating backlinks, and to get a Google sitemap. To seek out out a lot of regarding sitemaps, attend http://www.google.com/webmasters/sitemaps/login . To download a free – and very useful – tool for generating a sitemap, go to http://johannesmueller.com/gs/ .

I apprehend there is a heap of confusion surrounding these issues, thus I hope you’ve found this exchange helpful.

Happy indexing!

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