Everyone is aware of that prime ranked sites get a heap of traffic, BUT is that because they’re “top ranked” or is it because they get a lot of traffic that makes them top ranked?
Which comes initial the Chicken or the Egg?
The eternal query, here’s a approach to answer it, in relation to Search Engines anywayJ
First, the major Search engines like Google, Yahoo, and MSN, all have totally different formulas for calculating how they rank a site and these formulas are invariably changing thus it’s not possible to grasp precisely the way to optimize a web site for prime ranking all the time.
One issue is fairly sure though and it doesn’t matter if this changes or not as a result of the means of achieving a high rank can on its own, provide more traffic than we have a tendency to would get from a high ranking position anyway! I’m talking regarding INCOMING LINKS.
I’ve seen Log reports from a website ranked consistently in the high five positions on all major search engines, which show that less then 20% of all traffic is coming back from the search engines, and the remainder is returning from incoming and reciprocal links.
To be told a lot of about incoming and reciprocal links go here
Incoming links are links from other sites and pages that send folks to our site.
Reciprocal links; are links from our website to somebody else’s and a link from them back to our site.
Having a large numbers of reciprocal and incoming links is sweet because while giving us a lot of traffic it also makes us rank highly in search engines. As explained on top of it doesn’t matter if we have a tendency to don’t rank thus well in the search engines, as a result of we tend to have additional traffic from the incoming and reciprocal links anyway. Therefore additional traffic higher rank, better rank additional traffic, it’s perpetual motion!
If you would like to work out how Alexa determines ranking here’s a quote from their site.
“The traffic rank relies on three months of aggregated historical traffic information from voluminous Alexa Toolbar users and could be a combined live of page views and users (reach).”
Search Engine Ranking
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