Though Alexa’s search results are driven by Google, this is often a certain must in your search engine marketing plan.
The rationale is that Alexa can offer statistics concerning your web site that no alternative search engine or web directory can provide.
These statistics embrace:
*Your web site ranking on the internet
*What sites are linking to yours
*Detailed traffic statistics
*Web site thumbnails
*Site Speed
These are simply a few examples.
You’ll be able to additionally use Alexa to look for your keywords. This will tell you who your competition is for the keywords you have selected. You’ll additional carefully study your competition, find out who is linking to your competition, and use what you learn to lift your rankings within the search engines, along with notice better keywords for your website.
Alexa also has its own crawler, and eventhough you may show up within the search results powered by Google, you continue to want to own Alexa crawl your site.
Alexa, like Google, may discover your website on its own. But, it has been my experience that Alexa only updates my site when I visit Alexa and create updates. This includes the thumbnails.
The primary step that you should take before submitting to Alexa is to type within the domain name of your website to see if you’re listed.
If you’re listed, study the thumbnail for your website and see if desires to be updated. You should also check your web site description, along with contact information, and if it desires to be updated, update it.
Alexa can require that you just verify your web site in one amongst two ways. The primary is to enter your email address, and Alexa can send you a confirmation email. The other manner is that you’ll be able to verified is to create an info.txt file and upload it to the foundation directory of your website. You’ll then click the verification link and Alexa can verify your site.
If your site isn’t listed for a few reason, you may would like to submit. Alexa provides detailed instructions, with info on making a robots.txt file.
You’ll get additional information, plus submit your site to be crawled, at this link: http://pages.alexa.com/facilitate/webmasters/index.html.
If you wish to seek out out who your competition is, and find a competitive edge, then Alexa is an indispensible tool to help you. Use the detailed information you will find on this site, and you’ll easily raise your rankings within the search engines and acquire additional traffic.
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