Link wheel is an effective SEO tool to create backlinks to your site and elevate your search rankings. With the right technique, your website can become popular with search engines. The strategy behind this is to add links to your articles that you post on web 2.0 sites such as Squidoo, Blogger, Wordpress, Twitter, Wikipedia, Digg and many more, and each one of them link to the next and also link back to your main site. The process works similar to a wheel in motion. In this case, your main website is the hub of the wheel. All the articles must be optimized on the keyword you want. This creates a powerful tool to build effective backlinks to your website. Once you link wheel is in motion you can watch a flood of traffic to your main website.

Here is a step by step look at how you can get your link wheel up and running.

To start with, write articles that are unique and have fresh content. So what you would need is one unique article for each of the web 2.0 sites you wish to post your articles to~0 sites you wish to post your articles to~0 sites you wish to post your articles to~0 sites you wish to post your articles to~0 sites you wish to post your articles to~0 sites you wish to post your articles to}. Remember to add pictures and videos to each post if possible. Keywords are important so make sure you use them as anchor text inside all the articles on the wheel. Your articles need to be indexed properly, so an effective link building campaign will boost your wheel. Adding RSS feeds from each web 2.0 site and submitting them to RSS ping services will keep your link wheel updated. If you can use a backlink building software, it will build backlinks for each and every web 2.0 site. Building a subwheel, where you can make one of the web 2.0 sites the hub and then start another link wheel, will increase your search engine rankings dramatically.

It is important that your main website or ‘hub’ in the link wheel does not have the same content. Each link wheel needs to target one keyword and the titles and tags should be optimized accordingly with one keyword per link wheel. You will eventually have different accounts on different web 2.0 sites so make sure you organize the accounts well. Use software that can do that automatically for you, each time you need to build a link wheel. Don’t mix the accounts and stray outside your niche.

One rule that you need to make sure you follow is that the IP addresses of the sites linking to your main site are all unique. Search engines like Google penalize sites with similar IP addresses linking together to a main website. Another thing is to ensure that the content on all the sites are related to your main site. Moreover, do not link back to the site that links to you. Some sites such as Zimbio, have a ‘nofollow’ tag on the links you put there, so make sure to use sites that do not have the ‘nofollow’ tag, otherwise your links would be useless in terms of ranking.